Don’t be fooled. LinkedIn is far more than a recruiting and job-hunting tool. Marketing directors are using LinkedIn as a powerhouse online channel to attract sales leads, engage prospects and accelerate conversations to transform leads into revenue. In this infographic – “A CMO’s Guide to Marketing With LinkedIn” – Maccabee Public Relations explains how you can put the power of the #1 professional social networking site to work for your business. From optimizing your LinkedIn profiles for Google search to using LinkedIn Updates to position your company as a thought leader and employing LinkedIn as a PR tool to connect with editors covering your industry, here are 8 amazing things you can do with LinkedIn!
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Source: maccabee