This infographic is about what channels were successful drivers of revenue for businesses and marketers in 2012 Last year, some of the the greatest internet marketing returns were seen from companies that focused on content creation, social media, blogging, SEO, website and landing pages, email and mobile marketing. 89% of marketers say that they are maintaining or increasing their budgets that focus on these trends.
Here are some of the main points of the infographic:
Blogging: B2C companies that blog generate 88% more leads per month than those who do not blog.
Search Engine Optimization (SEO): 89% of US internet users search online before they make a purchase, even when the purchase is made at a local business.
Website Pages: Businesses with websites of 401-1000 pages get 6X more leads than those with 51-100 pages.
Email Marketing: 59% of B2B marketers say email is the most effective channel in generating revenue.
Mobile Marketing: 60% of consumers do product or service research “several times a month” via a mobile device.
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Source: shebangdesign